Brendan Buffa
As the Corporate Director of Communications & Brand at Forefront, Brendan Buffa spearheads comprehensive communications and marketing strategies, positioning Forefront as a prominent and distinctive brand nationwide. With over a decade of experience in marketing and communications across diverse industries including news media, sports, and financial services, Buffa brings a deep understanding of developing trusted B2B and B2C brands rooted in community engagement.
Prior to joining Forefront, Buffa held key leadership roles at major traditional and reverse mortgage lenders such as United Wholesale Mortgage. His career spans impactful roles both in front of and behind the camera with notable organizations like the National Football League’s Detroit Lions and CBS News affiliate WWMT-TV in Kalamazoo, Michigan. He has contributed to executing Super Bowl ad campaigns, NYSE listings, and reporting on significant political events including presidential and gubernatorial elections, enriching his perspective on effective media and storytelling strategies.
Buffa graduated with honors, earning his Bachelor of Arts in Public Relations & Marketing from Western Michigan University in 2017. His professional ethos revolves around the power of storytelling, the theory of brand evangelism, and the conviction that marketing success hinges on fostering community bonds rather than competing in isolation.
Outside of work, Buffa finds joy in hiking, camping, and exploring Michigan’s expansive outdoor landscapes, embodying his passion for adventure and appreciation of nature.
